Oops, by “it” i meant WD’s competitive product similar to the apple tv.

I believe Apple’s demise will be marked by the decision to try and maximize profits by retailing media and devices that just help them sell said media.  Im totally sick of their attitude, I bought into Apple because they built a damn good laptop computer, not because I like getting ripped off in the iTunes store.  By denying me the true potential of every device, especially the apple tv, your essentially telling me that I should look elsewhere because for what I need, your product is obsolete.  Ha the mere thought of converting everything I wanna watch to H.264, just so I can put a double copy in itunes, just so that I can watch it without adjustable audio from the remote, is hilarious.  

Fact of the matter is, you can go on western digital’s community forum and receive tips on how to root it and even before rooting it it can play AVI, MKV, and everything else that apple tv refuses to play without the jailbreak.  Stifling innovation, limiting the use and power of devices, and making everything unnecessarily difficult is not what I look for when I buy computer stuff.  Apple is slowly pushing me away and if they keep pace in the same direction, Ill rid myself of all my apple products within a few years.