HBO NOW standalone streaming service has gone live on the Apple TV earlier this week, just in time for the fifth season of Game of Thrones, which premieres today at 9:00 p.m. ET.

If you haven’t subscribed to HBO NOW yet, you can do it using your iTunes account directly on your Apple TV or on any other iOS device (via a free HBO NOW app).

HBO NOW doesn’t require a cable subscription and it costs $14.99 per month. If you sign up until the end of April (no long-term commitment required) you’ll get a 30 day free trial.

Upon registering and getting your login credentials, you will be able to also watch your favorite HBO programming on hbonow.com via Mac or PC.

HBO NOW is only accessible in the U.S. (check out our tutorial on how to access U.S.-only services on Apple TV outside the U.S.).

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Holiday Gift Guide 2015: Best Accessories for Apple TV

HBO NOW, the new standalone streaming service from HBO, has gone live on Apple TV and other iOS devices yesterday. Although you can’t sign up to HBO NOW on your desktop, you can access the new service on hbonow.com via Mac or PC after signing up on Apple TV, iPhone, iPad or iPod touch.

Here’s what you need to do:

STEP 1: Subscribe to HBO NOW directly on Apple TV or on your iPhone, iPad or iPod touch (via a free iOS app) using your iTunes account.

STEP 2: Purchase an HBO NOW subscription directly in-app for $14.99 per month (following the limited time, introductory 30 day free trial period).

STEP 3: Upon registering, you will set up HBO NOW login credentials, enabling you to watch your favorite HBO programming on hbonow.com via Mac or PC.

HBO NOW offers more than 2,000 titles online, including the series like Game of Thrones, True Detective, Silicon Valley, Girls, Veep, Last Week Tonight with John Oliver, The Leftovers, The Sopranos, Sex and the City, True Blood, The Wire and Deadwood.

HBO NOW is only accessible in the U.S. (check out our tutorial on how to access U.S.-only services on Apple TV outside the U.S.).

Be sure to follow Apple TV Hacks on Twitter, Facebook or Google+ for all the latest Apple TV-related news.

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Announced at Apple’s Spring Forward event last month, HBO NOW standalone streaming service is now available exclusively on Apple TV. HBO NOW doesn’t require a cable subscription and costs $14.99 per month. If you sign up in April (no long-term commitment required) you’ll get a 30 day free trial.

HBO NOW is also available on iPhone, iPad and iPod touch via a free HBO NOW app.

You can subscribe using your iTunes account directly on your Apple TV or on any other iOS device.

Upon registering and getting your login credentials, you will be able to also watch your favorite HBO programming on hbonow.com via Mac or PC.

HBO NOW is only accessible in the U.S. (check out our tutorial on how to access U.S.-only services on Apple TV outside the U.S.).

Similar to HBO GO, HBO NOW will offer more than 2,000 titles online. This includes current critically acclaimed series like Game of Thrones , True Detective, Silicon Valley, Girls, Veep, Last Week Tonight with John Oliver, and The Leftovers, as well as classics like The Sopranos, Sex and the City, True Blood, The Wire and Deadwood.

In addition, HBO NOW subscribers will have instant access to more Hollywood hits like Divergent, X-MEN: Days of Future Past, Neighbors, Godzilla and Dawn of the Planet of the Apes.

Be sure to follow Apple TV Hacks on Twitter, Facebook or Google+ for all the latest Apple TV-related news.

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Apple has just announced on its Spring Forward event that it became an exclusive launch partner for a standalone HBO NOW streaming service, which is set to debut on Apple TV in April.

We reported on this a few days back, but things became official today when Richard Plepler, CEO at Home Box Office, took the stage during the event and announced the long-awaited streaming service.

Along with the Apple TV, Mac, iPhone and iPad apps will also pick up HBO NOW channel.

You will be able to cut the cord completely, as there is no need of any cable subscriptions. All you need is a broadband connection and an Apple device, says Plepler.

https://www.youtube.com/watch?v=tQEhY_MJk9M

The service will carry all HBO original programming, Hollywood movies, HBO films, short films and documentaries, sports and music, and more.

Similar to HBO GO, HBO NOW will offer more than 2,000 titles online. This includes current critically acclaimed series like Game of Thrones, True Detective, Silicon Valley, Girls, Veep and The Leftovers, as well as classics like The Sopranos, Sex and the City, True Blood, The Wire and Deadwood.

In addition, HBO NOW will showcase Last Week Tonight with John Oliver, named “best of 2014″ on many critics’ lists;VICE, the Emmy-winning, cutting-edge news magazine series hosted by Shane Smith; HBO Sports documentaries, series and World Championship Boxing events; and groundbreaking documentary programming like Going Clear: Scientology and the Prison of Belief, The Jinx: The Life and Deaths of Robert Durst and the Oscar-winning Citizenfour.”

Plepler took the best route to make sure he had everyone’s attention. They clubbed its demo with an exclusive trailer of the next Game of Thrones season, which premieres on April 12th.

The service will be available starting this April for $14.99 a month. And to give you the extra push, HBO NOW offers a free one month trial if you sign up with an Apple device this April.

Be sure to follow Apple TV Hacks on Twitter, Facebook or Google+ for all the latest Apple TV-related news.

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International Business Time reports that HBO is in talks with Apple to make Apple TV one of launch partners for a new standalone HBO Now streaming service which is set to debut in April.

For the first time, costumers will be able to subscribe to the new service directly from HBO, rather than through a cable TV provider. The retail price is expected to be $15/month.

Apple has been most aggressive in courting HBO in a bid to add the service to Apple TV, sources say. Apple TV already carries HBO Go for current HBO subscribers, but it may add a second app for HBO Now.

Apple has spent the past several years negotiating for the rights to offer its own linear TV package; in the meantime, HBO Now is seen as an added service to drive adoption of Apple TV.

According to analysts, the move by HBO might be the break the set-top box industry, especially the Apple TV, has been waiting for.

The launch date of HBO Now hasn’t been officially confirmed yet, but IBT claims that internally the target is mid-April launch, in time for the April 12 debut of the fifth season of “Game of Thrones.”

Be sure to follow Apple TV Hacks on Twitter, Facebook or Google+ for all the latest Apple TV-related news.

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